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Frau Antje
Frau Antje is a Dutch icon, famous for her love of cheese and wooden shoes. She was born in 1959 at the Berlin International Green Week, when a young Dutch woman named Antje was working the booth of the Dutch Dairy Organization. When Antje fell ill, her colleagues kept being asked “where Frau Antje was,” and the chief of the NZB decided there was commercial potential in the idea.
He hired Kitty Janssen to be the first Frau Antje, and she quickly became a beloved figure in Germany. Frau Antje’s costume, which was designed specifically for her, does not represent any specific traditional Dutch costume, though the “wings” on the headdress are reminiscent of the traditional costume of Volendam. The name Antje was chosen (or retained) since it appears to Germans as a typically Dutch name, and is indeed common in the three northernmost Dutch provinces.
Today, Frau Antje is still going strong, and she continues to be a beloved ambassador for Dutch cheese and culture.